More on the concept of Social Media Ethos
July 2nd, 2009 — 11:44am
Reading Scott Berkun’s post on Calling bullshit on Social Media made me think more about my concept of Social Media Ethos. In my original post I was only applying it to brands and companies but after reading Scott’s post I think it actually should apply to everyone who is in some way involved in Social Media. From agencies and experts to us individuals.
So we all should follow the principles of Social Media Ethos
(first crack – send me your thoughts!)
- Be unselfish: “Give love to get love”.
- Be transparent, open and honest.
- Don’t pretend you know best. You don’t and people will call your bluff.
- Respect others: Listen instead of just talking.
- Admit when you are wrong, apologize and make up for your mistakes.
- Follow the Golden Rule (Like Scott said: This one might be impossible as history has shown but let’s at least give it a try)


